The Biggest Mistake Many Businesses Make
Pricing is a challenge. Every time we have to quote a job, we have to think through the work carefully and try to price accurately.
Pricing is a challenge. Every time we have to quote a job, we have to think through the work carefully and try to price accurately.
Using EstiMate DiamondMine, you can now very easily see where the financial “leaks” are in your business and learn how to plug them, all by answering a few simple questions and generating a free report.
Jim Hingst presents several powerful strategies for drumming up business in a tough economy in his column “Hingst’s Sign Post” in this month’s issue of SignBuilder Illustrated.
Neglecting profitability, and undercharging for work, hurts us, hurts the industry, and hurts our futures. Being in business for ourselves gives us the opportunity to retire early, and were throwing it away when we undercharge. Every time we undersell our work, we are incrementally giving away our retirement, our health care, our vacations, and our futures.
Estimate 2 offers you extremely powerful features that allow you to identify the type of work you do that’s most profitable, and focus on that in your marketing.
Drive around looking for signs in need of repair, and visit the owner with business card in hand and EstiMate on your laptop. Right now, everybody is having sales. Take out a classified ad advertising banners to the local business community, as a “cross marketing” opportunity. When people call inquiring, explain that you are offering [...]
If I didn’t give myself downtime, I wouldn’t have anything truly valuable to offer, and I’d just be spinning my wheels. Kind of like when I make a conscious decision to go to bed and tackle a problem in the morning, because I know if I do it late at night it will take an hour, and if I do it in the morning it will take 10 minutes.
I caught an article on the BusinessWeek website today that I wanted to share — it’s timely (tax season – buh) — and there are some pretty good points, especially about subcontractors vs. employees.
This morning I read an article by Rich on the Working Smarter Blog over at SmartDraw.com titled “Winners Over-Deliver – Are you a Winner?” that really got me thinking about my experiences in the sign business and how this was true for me. Also, how it has translated into my experiences with EstiMate. Always Go [...]