Author Archives: Mark Smith

Good, Better, Best Pricing with Estimate

Good, Better, Best Pricing Is A Great Way To Upsell Customers One really cool trick with EstiMate is to offer good, better, best pricing scenarios to your customers.  If you couple good, better, best pricing with decoy marketing you can usually capture more dollars for your work. EstiMate makes good, better, best pricing very easy to [...]

What’s The Highest And Best Use Of Your Time?

If I didn’t give myself downtime, I wouldn’t have anything truly valuable to offer, and I’d just be spinning my wheels. Kind of like when I make a conscious decision to go to bed and tackle a problem in the morning, because I know if I do it late at night it will take an hour, and if I do it in the morning it will take 10 minutes.

Win A Free Copy Of EstiMate Enterprise!

EstiMate Software has partnered up with J.D. Iles at the Signs Never Sleep blog to give away a free copy of the EstiMate Enterprise Edition – a $699 value – in mid-April. To enter the contest, hop over to J.D.’s blog post about the contest and add a comment to the post (that’s how to [...]

How “Signs Never Sleep” Educates Sign Buyers

Finally! Signs Getting The Attention They Deserve. We need to tip our collective hat to J.D. Iles, author of the Signs Never Sleep online sign magazine and owner of Lincoln Sign Company, for giving sign buyers some insight into the enormous possibilities available to their businesses when choosing sign work.  There’s also serious inspiration for [...]

Over-Deliver And Stand Above The Crowd

This morning I read an article by Rich on the Working Smarter Blog over at SmartDraw.com titled “Winners Over-Deliver – Are you a Winner?” that really got me thinking about my experiences in the sign business and how this was true for me. Also, how it has translated into my experiences with EstiMate. Always Go [...]